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HI SB2687: Relating To Elections.

Effective Jul 3, 2024 Hawaii · 2023–2024 session

Last verified Oct 12, 2026 · official bill text

SB2687 · where it stands

All steps complete
  1. Introduced Complete
  2. Passed first chamber Complete
  3. Passed both chambers Complete
  4. Enacted Complete
  5. Effective Since Jul 3, 2024
What do these statuses mean?
Introduced
Filed in the legislature; may be waiting for a committee hearing.
Passed a chamber
Approved by one or both chambers; awaiting further action.
Enacted
Signed into law, or became law without a signature or over a veto.
Effective date
The date the law says it takes effect. Once it has passed, the page shows "Effective" and the date. A court order can still block a law; if we know of one, the summary says so.
Dead / vetoed
Vetoed, failed, or the session ended without action.

In one paragraph

Hawaii's SB 2687 (Act 191 of 2024) adds HRS 11-303 and a remedies section to the campaign law. From February of each even-numbered year through the general election, no one may recklessly distribute materially deceptive media (an ad falsely depicting someone's speech or conduct, made with AI, GAN techniques or other digital technology) in reckless disregard of the risk of harming a candidate or changing votes. Media with a clear disclaimer that it was manipulated is exempt. Violations are a petty misdemeanor (misdemeanor for a repeat within five years; class C felony if meant to cause violence); the Campaign Spending Commission may fine and injured parties may sue.

Plain-English summary, written with AI assistance. The official text controls.

What it means for business

Campaigns, advertisers and media buyers must label AI-generated deceptive political ads in Hawaii during the election season.

Key provisions

  1. Materially deceptive media: advertisements falsely depicting speech or conduct, created by GAN techniques, artificial intelligence or digital technology
  2. Reckless distribution banned from the first working day of February in even-numbered years through the general election
  3. Disclaimer exemption: media states it has been manipulated by technical means and depicts appearance, speech or conduct that did not occur
  4. Petty misdemeanor; misdemeanor within five years of a prior conviction; class C felony with intent to cause violence or bodily harm
  5. Campaign Spending Commission may assess fines; injured parties may seek injunctions and damages
  6. Exemptions for broadcasters, interactive computer services, cloud providers and technology developers that did not create the media

Latest legislative action

Jul 3, 2024. Act 191, 07/03/2024 (Gov. Msg. No. 1292); effective upon approval

Topics and industries

Related topics

AI in Political Advertising

Affected industries

MediaGovernment

This page is general information, not legal advice. Summaries are AI-assisted and may contain errors; read the statute for the controlling text and talk to a lawyer about your situation. Full disclaimer · Report an error

Related AI laws in Hawaii

All Hawaii bills →
HB1766 Relating To Elections. SB2396 Relating To Elections. HB2137 Relating To Artificial Intelligence. SB309 Relating To Privacy. SB1156 Relating To Deepfakes. HB660 Relating To Political Advertising.

Same topic in other states

Indiana HB1133 Use of digitally altered media in elections Idaho H0664 ELECTIONEERING COMMUNICATIONS – Freedom From AI-Rigged (FAIR) Elections Act: rel Texas SB751 Relating to the creation of a criminal offense for fabricating a deceptive video Rhode Island H5872 Relating to Elections -- Deceptive and Fraudulent Synthetic Media in Election Co California AB686 Elections: deceptive audio or visual media. New York S9678 Relates to requiring certain notice and disclosure regarding materially deceptiv