The AI Image Disclosure Act mandates disclosures for AI-generated content, requiring clear identification and metadata inclusion, appropriate for the medium and understandable to a reasonable person. It takes effect February 1 of the calendar year following enactment.
If you create or distribute AI-generated content in New Jersey, you must include specific disclosures by February 1, 2027, or face $5,000 fines per violation.
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What This Means
The AI Image Disclosure Act establishes requirements for disclosing AI-generated content in New Jersey. It mandates both manifest and latent disclosures, impacting covered providers and social media companies. This legislation aims to enhance transparency regarding AI-generated materials and holds entities accountable for compliance, ensuring disclosures are appropriate for the medium and compliant with industry standards.
Key Provisions
- Covered providers must include a manifest disclosure in AI-generated content, appropriate for the medium and understandable to a reasonable person.
- Latent disclosures must convey specific metadata, be easily accessible, and compliant with industry standards.
- Licensees cannot prevent the inclusion of latent disclosures in GenAI systems.
- Civil penalties of $5,000 apply for each violation of the act.
- Covered social media companies must not delete provenance data or retain personal data from it.
- It is unlawful to create tools that remove or edit latent disclosures.
- It is unlawful to add latent disclosures to non-AI-generated content.
- The Attorney General may bring a civil action for injunctive relief against violators.
Latest Legislative Action
Introduced, Referred to Assembly Science, Innovation and Technology Committee
Bill Sponsors
| Name | Role | District |
|---|---|---|
| Andrew Macurdy D | Sponsor | HD-021 |
Compliance Checklist
Who: Covered providers
Deadline: By February 1, 2027
Penalty: $5,000 per violation
Who: Covered providers and licensees
Deadline: By February 1, 2027
Penalty: $5,000 per violation
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