AI compliance plan
Your AI compliance plan.
5 duties from 4 enacted laws in 1 state. Each one says who it falls on, when it starts and where in the law it comes from. The next start date is January 1, 2027.
The plan at a glance
Pro turns this plan into a spreadsheet for audit files and a calendar of every start date. The plan on this page stays open to everyone.
Already in effect 4 duties
These duties are in force today.
| Starts | Law | Who | What it requires | How often | Source |
|---|---|---|---|---|---|
| March 23, 2024 | Wisconsin AI disclosure rule for political audio and video ads (2023 Act 123) | Committee or other sponsor of a paid political ad | Say "Contains content generated by AI" at both the beginning and the end of a covered audio communication that contains synthetic media.Applies when: Paid audio communications with express advocacy, issue advocacy, or referendum advocacy that contain synthetic media. | Each time it happens | Wis. Stat. 11.1303(2m)(b) |
| March 23, 2024 | Wisconsin AI disclosure rule for political audio and video ads (2023 Act 123) | Committee or other sponsor of a paid political ad | Show a readable written AI label throughout each portion of a covered video that contains synthetic media, worded for video, audio, or both.Applies when: Paid video communications with express advocacy, issue advocacy, or referendum advocacy. The label reads "This video content generated by AI", "This audio content generated by AI" or "This content generated by AI". | Each time it happens | Wis. Stat. 11.1303(2m)(c) |
| March 29, 2024 | Wisconsin crime of possessing virtual child sexual abuse material (2023 Act 224) | Person | Do not knowingly receive, distribute, produce, possess or access to view obscene material showing a purported child in sexually explicit conduct, including computer-generated images.Applies when: The person knows, or reasonably should know, that the material shows a purported child in sexually explicit conduct. | Ongoing | Wis. Stat. 948.125(2) |
| October 4, 2025 | Wisconsin crime of sharing AI-generated intimate images to coerce or harass (2025 Act 34) | Person | Do not post, publish, distribute or exhibit a synthetic intimate image of an identifiable person to coerce, harass or intimidate that person.Applies when: Intent to coerce, harass or intimidate the person shown is required. | Ongoing | Wis. Stat. 942.09(2)(am)4. |
Starting in the next 90 days 1 duty
Time to prepare is short for these.
| Starts | Law | Who | What it requires | How often | Source |
|---|---|---|---|---|---|
| January 1, 2027 | Wisconsin real estate AI-altered advertising disclosure (AB 456) | Real estate licensee | Disclose in the advertising when it was altered with technology, including AI, to add, remove or change property elements in a misleading way.Applies when: All advertising by a licensee, when the alteration creates a false or misleading impression of the property. | Ongoing | Wis. Stat. § 452.136(1m) |
Law by law
Who each law covers, who enforces it, the penalties, whether people can sue and what the text leaves open. Open a law to see it; every line cites its section.
Wisconsin AI disclosure rule for political audio and video ads (2023 Act 123)
2 duties · checked November 15, 2026
2023 Wisconsin Act 123 (AB 664), creating Wis. Stat. 11.1303(2m). Official text · Full law page
Who it covers
- Committee or other sponsor of a paid political ad. Whoever is responsible for an audio or video communication paid for by a contribution or disbursement (or by a committee) that contains express advocacy, issue advocacy, or support for or opposition to a referendum. Wis. Stat. 11.1303(2)(a)-(b), (2m)(b)-(c)
Enforcement
- Enforcer: The Wisconsin Ethics Commission, or a district attorney after the Commission finds probable cause. A web search on November 15, 2026 found no court challenge.
- Penalty: Forfeiture up to $1,000 for each violation, intentionally violating the audio or video labeling rule. Wis. Stat. 11.1303(2m)(f); 11.1400(5)
- Can people sue? The law does not say Wis. Stat. 11.1303(2m)(f) (enforced under 11.1400(5)); 11.1400(6) lets any elector petition the Commission to bring a civil action
- Time to fix before enforcement: The law does not say
Exemptions
- Broadcasters and other hosts or carriers of the communication, unless the host is the committee responsible for it. Wis. Stat. 11.1303(2m)(g)
- The rule does not change the rights or immunities of interactive computer service providers under 47 USC 230. Wis. Stat. 11.1303(2m)(h)
What the text leaves open
- Compliance does not shield anyone from other civil or criminal liability, including under Wis. Stat. 12.05 (11.1303(2m)(e)); that section was not opened.
Wisconsin crime of possessing virtual child sexual abuse material (2023 Act 224)
1 duty · checked November 15, 2026
2023 Wisconsin Act 224 (SB 314), creating Wis. Stat. 948.125. Official text · Full law page
Who it covers
- Person. Anyone who receives, distributes, produces, possesses or accesses to view the covered material, including a business that makes or distributes it. Wis. Stat. 948.125(2)
Enforcement
- Enforcer: Criminal prosecution; the section does not name the prosecuting office. A web search on November 15, 2026 found no court challenge.
- Penalty: Class D felony: up to 25 years in prison, a fine up to $100,000, or both, a violation by an adult. Wis. Stat. 948.125(2)(a); 939.50(3)(d)
- Penalty: Class I felony: up to 3 years and 6 months in prison, a fine up to $10,000, or both, a violation by someone under 18. Wis. Stat. 948.125(2)(b); 939.50(3)(i)
- Can people sue? The law does not say Wis. Stat. 948.125 (criminal offense only)
- Time to fix before enforcement: None
Wisconsin crime of sharing AI-generated intimate images to coerce or harass (2025 Act 34)
1 duty · checked November 15, 2026
2025 Wisconsin Act 34 (SB 33), creating Wis. Stat. 942.09(1)(e), (2)(am)4. and (3m)(a)3.. Official text · Full law page
Who it covers
- Person. Anyone who posts, publishes, distributes or exhibits a synthetic intimate image of an identifiable person. Wis. Stat. 942.09(2)(am)4.
Enforcement
- Enforcer: Criminal prosecution; the section does not name the prosecuting office. A web search on November 15, 2026 found no court challenge.
- Penalty: Class I felony: up to 3 years and 6 months in prison, a fine up to $10,000, or both, a violation where the person shown is 18 or older. Wis. Stat. 942.09(2)(am); 939.50(3)(i)
- Penalty: Class H felony: up to 6 years in prison, a fine up to $10,000, or both, a violation where the person shown was under 18. Wis. Stat. 942.09(2)(dr); 939.50(3)(h)
- Can people sue? The law does not say Act 34 (criminal offense only)
- Time to fix before enforcement: None
Exemptions
- Interactive computer services, information services and telecommunications services, when a third party provided the image; and posting a private image that is newsworthy or of public importance. Wis. Stat. 942.09(2)(dm)
Wisconsin real estate AI-altered advertising disclosure (AB 456)
1 duty · checked November 14, 2026
2025 Wisconsin Act 69 (AB 456), enacted December 9, 2025, effective January 1, 2027; creates Wis. Stat. § 452.136(1m). Official text · Full law page
Who it covers
- Real estate licensee. A person licensed under Wisconsin's real estate practice chapter (ch. 452) who advertises property. Wis. Stat. § 452.136(1m) (created by 2025 Wis. Act 69, Section 4)
Enforcement
- Enforcer: The law does not name one
- Penalty: the law does not set an amount.
- Can people sue? The law does not say 2025 Wis. Act 69 (silent)
- Time to fix before enforcement: The law does not say
What the text leaves open
- Discipline and penalties for real estate licensees under Wis. Stat. ch. 452 (for example s. 452.14) were not read.
- The act does not say how or where in the advertising the disclosure must appear.
How the plan is built
Each law in the plan was read from its official text, on the legislature’s or state’s own website. 265 of the 326 have also been read a second time to confirm every date, threshold, penalty and enforcer; the rest have had one full read, and each shows the date it was last checked. Each duty is written in plain English in 30 words or fewer and carries the section it comes from, with a link.
Where a law is silent, the plan says so. It does not borrow a penalty from another statute or guess at a deadline. A law that is repealed or replaced on a known date shows that end date, and its duties leave the plan once the date passes. The date each law was last checked appears with it.
The plan is built fresh from these records every time the page loads, so it changes as soon as a law is added or re-checked. To report an error, use the corrections page. For how we find laws and decide what counts as an AI law, see our methodology. If you are not sure which laws touch your business at all, start with Am I Affected?
Common questions
What does an AI compliance plan cover?
Each duty an enacted state AI law places on a business or other regulated party: who it applies to, what it requires, when it starts, how often it recurs, who enforces it, the penalties and whether people can sue. The builder covers 1,235 duties in 326 enacted laws across 50 states, and every duty links to the section of law it comes from.
Where does the information come from?
From the official text of each law: the enrolled bill, session law or codified statute, opened on the legislature's or state's own website. 265 of the 326 laws have also been read a second time to confirm every date, threshold, penalty and enforcer, and the date each law was last checked is shown with it. Where a law is silent on a point, such as a penalty amount, the plan says the law does not say rather than filling the gap. Law firm summaries and news reports are never used as sources.
Does the plan include every AI law in a state?
Not yet. It includes the enacted laws we have mapped duty by duty. When you choose a state, its other enacted AI laws are listed separately with links, so nothing is left out of view. New laws are added as they are read. When a law is repealed or replaced on a set date, its duties show that end date and leave the plan once it passes.
How do I know which duties apply to my company?
Start with the 'who it covers' entry for each law: many apply only above a size or revenue threshold, only to developers or only to deployers, or only in one industry. The plan quotes those conditions from the text. Whether your company meets them depends on facts only you and your counsel know.
Is this legal advice?
No. It is information drawn from official legal texts, organized so you can see what each law requires. Use it to brief your team and your lawyers, not in place of them.
What does Pro add?
The same plan as a CSV file for spreadsheets and audit files, and as a calendar file (.ics) with every dated duty as an event that links back to the law. Both are built from the states and uses you pick. The plan on this page, and printing it, are open to everyone.