In one paragraph
Georgia's HB 1603, the Georgia Entertainment Artificial Intelligence Accountability and Performer Protection Act, would add Article 38 to Title 10, Chapter 1. It would make an individual or production company liable in a civil action for publishing or distributing a digital replica of a performer without consent, or for distributing a product primarily designed to produce such replicas. Consent would need a written contract of no more than ten years while the performer is living. The bill reached House Second Readers on March 31, 2026 and died when the session ended.
Plain-English summary, written with AI assistance. The official text controls.
What it means for business
None: the bill did not pass. Had it been enacted, production companies and others using AI to replicate performers' likenesses would have needed compliant written consent or could have faced civil suits.
Key provisions
- Would require a performer's written consent for publishing or making available a digital replica of the performer (10-1-971(b)(1))
- Would prohibit distributing a product or service primarily designed to produce digital replicas of identified performers without consent and with limited other commercial use
- Would require consent contracts to be in writing and signed, provide fair compensation, bar perpetual use without compensation, describe the intended use, and last no more than ten years while the performer is living
- Would require production companies deploying AI in production in Georgia, by December 31, 2027 and annually, to inventory their AI systems and publish the inventory on a public website (10-1-972; captured text is truncated after this point)
- According to its title, would create a private right of action and provide an effective date
- Last action: House Second Readers on March 31, 2026; dead
Latest legislative action
Mar 31, 2026. House Second Readers; died when the Georgia General Assembly's 2025-2026 session ended April 2, 2026
Sponsors
| Name | Role |
|---|---|
| Bill Yearta R | Primary |
| Yasmin Neal D | Primary |
Topics and industries
Related topics
Affected industries
This page is general information, not legal advice. Summaries are AI-assisted and may contain errors; read the statute for the controlling text and talk to a lawyer about your situation. Full disclaimer · Report an error