Requires AI use disclosure in customer services at interaction points in at least twelve-point bold type, effective 180 days after becoming law.
If you use AI in customer service in NY, disclose it at interaction points by 2026-05-12 or face penalties.
What do these statuses mean? ▼
Affected Industries
What This Means
This bill mandates that businesses using AI in customer services must disclose such use at the point of interaction in at least twelve-point bold type. It aims to ensure transparency by requiring clear and conspicuous notices about AI's role in customer interactions. The bill defines key terms like 'artificial intelligence' and 'point of interaction' to guide compliance.
Key Provisions
- Disclosure of AI use at customer interaction points in at least twelve-point bold type.
- Clear description of AI's role in plain English.
- Instructions for accessing human assistance if applicable.
- Includes automated customer support, personalized ad targeting, product eligibility decisions, and AI-driven hiring tools as examples requiring disclosure.
Latest Legislative Action
REFERRED TO INTERNET AND TECHNOLOGY
Compliance Checklist
Who: Businesses using AI in customer services
Deadline: 2026-05-12
Who: Businesses using AI in customer services
Deadline: 2026-05-12
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Affected Industries
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