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AI Summary
This bill prohibits altering an individual's appearance or speech through synthetic media with intent to malign, slander, defame, or intentionally mislead the public.
Business Impact
If you use synthetic media in communications, you must ensure it does not mislead or defame individuals or face penalties.
What do these statuses mean? ▼
Introduced
— Filed in the legislature; not yet heard in committee
In Committee
— Assigned to and being reviewed by a legislative committee
Passed
— Approved by one or both chambers; awaiting further action
Signed / Enacted
— Signed into law by the governor; may or may not be in effect yet
Dead / Vetoed
— Vetoed, failed to pass, or session expired without action
Unknown
— Status data not yet available or awaiting classification
Affected Industries
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What This Means
SB 2460 aims to regulate the use of synthetic media in Tennessee by creating a violation under the Consumer Protection Act for alterations intended to malign, slander, defame, or mislead the public. This bill targets individuals and entities that distribute such content publicly with malicious intent, potentially impacting various sectors that utilize synthetic media.
Key Provisions
- Prohibits altering an individual's appearance or speech through synthetic media with intent to malign, slander, defame, or mislead.
- Targets communications that are publicly distributed with malicious intent.
- Creates a violation under the Tennessee Consumer Protection Act of 1977.
- Applies to individuals and entities involved in synthetic media.
- Aims to protect individuals from defamation and misleading representations.
Latest Legislative Action
Assigned to General Subcommittee of Senate Commerce and Labor Committee
Bill Sponsors
| Name | Role | District |
|---|---|---|
| Raumesh Akbari D | Sponsor | SD-029 |
Compliance Checklist
Ensure that synthetic media does not mislead or defame individuals.
Who: All entities using synthetic media.
Penalty: Potential fines and damages under the Consumer Protection Act.
Who: All entities using synthetic media.
Penalty: Potential fines and damages under the Consumer Protection Act.
Related & Companion Bills
Full Legal Analysis
SB 2460 introduces a significant amendment to the Tennessee Consumer Protection Act of 1977 by specifically addressing the use of synthetic media. The bill prohibits any person or entity from altering the appearance, action, or speech of an individual through synthetic media in a manner that is knowingly distributed to the public with the intent to malign, slander, defame, or intentionally mislead the public. This creates a clear legal framework for accountability regarding the use of synthetic media, particularly in contexts where it may harm an individual's reputation. While the bill does not specify an effective date or compliance deadline, businesses should prepare to align their practices with these new requirements. Penalties for non-compliance are not explicitly detailed in the provided text. Key definitions, such as what constitutes 'synthetic media,' will be crucial for businesses to understand in order to navigate compliance effectively. This bill aligns with similar legislative efforts in other states that seek to address the challenges posed by deepfakes and synthetic media, reflecting a growing recognition of the need for regulation in this rapidly evolving technological landscape.
Official Source
Official Bill Text
View SB 2460 on official legislature website →
Related Topics
Affected Industries
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