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MA S264: Establishing protections for consumers interacting with artificial intelligence chatbots

In Committee Massachusetts · 2025–2026 session

Last verified Oct 16, 2026 · official bill text

S264 · where it stands

1 of 5 steps complete
  1. Introduced In committee
  2. Passed first chamber
  3. Passed both chambers
  4. Enacted
  5. Effective
What do these statuses mean?
Introduced
Filed in the legislature; may be waiting for a committee hearing.
Passed a chamber
Approved by one or both chambers; awaiting further action.
Enacted
Signed into law, or became law without a signature or over a veto.
Effective date
The date the law says it takes effect. Once it has passed, the page shows "Effective" and the date. A court order can still block a law; if we know of one, the summary says so.
Dead / vetoed
Vetoed, failed, or the session ended without action.

In one paragraph

Massachusetts S264 would add G.L. Chapter 93M requiring any commercial entity that deploys a chatbot to clearly and conspicuously disclose that the user is dealing with a chatbot and not a human, and making chatbot statements legally equivalent to those of an employee or agent. Reported favorably and referred to Senate Ways and Means December 18, 2025; it has not passed either chamber.

Plain-English summary, written with AI assistance. The official text controls.

What it means for business

None yet: the bill has not been enacted. If enacted, businesses using chatbots with customers would have to disclose the bot and would be bound by what it says, with Chapter 93A exposure.

Key provisions

  1. Defines a chatbot as an automated program designed to simulate conversation with human users, whether or not it uses generative AI, by audio, visual or text.
  2. Section 2: commercial entities deploying a chatbot must clearly and conspicuously disclose that the person is interacting with a chatbot and not a human.
  3. Section 3: information and representations from a chatbot carry the same legal force as those of an employee or agent; a disclaimer is not a defense under the chapter, Chapter 93A or other state-law claims.
  4. Section 4: violations are unfair methods of competition and unfair or deceptive acts under Chapter 93A, section 2; these remedies are in addition to others.

Latest legislative action

Dec 18, 2025. Bill reported favorably by committee and referred to the committee on Senate Ways and Means

Sponsors

NameRoleDistrict
D Sponsor SD-02-PLY

Topics and industries

Related topics

User-Facing AIAI Liability

Affected industries

Consumer ProtectionTechnology

This page is general information, not legal advice. Summaries are AI-assisted and may contain errors; read the statute for the controlling text and talk to a lawyer about your situation. Full disclaimer · Report an error

Related AI laws in Massachusetts

All Massachusetts bills →
H97 Protecting consumers in interactions with artificial intelligence systems S37 Promoting economic development with emerging artificial intelligence models and S243 Requiring consumer notification for chatbot systems H495 Reducing emissions from artificial intelligence S2963 An Act relative to justice, equity and accountability in law enforcement in the H4744 An Act to prevent abuse and exploitation

Same topic in other states

New Hampshire HB143 Criminalizing and creating a private right of action for the facilitation, encou Tennessee SB1815 AN ACT to amend Tennessee Code Annotated, Title 39, relative to criminal offense Oregon SB 1546 Relating to artificial intelligence companions. New York A6545 Imposes liability for damages caused by a chatbot impersonating certain licensed New Jersey A2710 Establishes "Authentic Relationships Act"; prohibits artificial intelligence rel South Carolina H5138 Chatbot Regulation