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Prohibits deceptive deepfake media of candidates within 90 days of elections unless disclosed. The term 'deepfake media' is not defined in the bill text provided.
This bill aims to curb the distribution of deceptive deepfake media in South Carolina elections. It mandates disclosure language for such media within 90 days of an election. Candidates affected by violations can seek legal remedies, including damages. The term 'deepfake media' is not defined in the bill text provided. This legislation targets the misuse of AI-generated content in political campaigns.
Key Provisions
Prohibits distribution of deceptive deepfake media of candidates within 90 days of an election.
Requires disclosure language for deepfake media.
Allows candidates to seek injunctive relief and damages.
Targets AI-generated content in political campaigns.
Latest Legislative Action
Referred to Committee on Judiciary
Compliance Checklist
Include disclosure language in deepfake media of candidates. Who: Distributors of deepfake media Deadline: Within 90 days of an election Penalty: Legal action for damages by affected candidates
The bill prohibits the distribution of deceptive and fraudulent deepfake media depicting a candidate within ninety days of an election unless the media includes requisite disclosure language. This requirement is aimed at ensuring transparency and preventing misinformation in the electoral process. Candidates whose likenesses are depicted in violation of this section are authorized to seek injunctive or other equitable relief, as well as an action for damages against the distributor of the media. The bill does not specify penalties for non-compliance beyond the ability for candidates to seek legal remedies. The term 'deepfake media' is not explicitly defined in the provided text, but it generally refers to AI-generated content that manipulates videos or images to misrepresent reality. This legislation is similar to efforts in other states to regulate the use of AI in media, particularly in the context of elections, to maintain the integrity of the electoral process.
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