This bill creates consumer rights regarding personal data, including rights to access, delete, and opt out of data processing and sales, and establishes a consumer privacy fund.
If you handle consumer data in Kentucky, you must implement an appeal process for data requests by January 1, 2024, or face enforcement actions.
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What This Means
Kentucky's SB15 aims to enhance consumer data privacy by establishing rights for individuals regarding their personal data. It mandates that data controllers allow consumers to confirm data processing, delete their data, and opt out of targeted advertising. The bill also requires data protection impact assessments, sets up a consumer privacy fund in the state treasury, and establishes an enforcement mechanism through the Attorney General, with a private right of action for injunctive relief.
Key Provisions
- Consumers have the right to confirm if their data is being processed.
- Consumers can request deletion of their personal data.
- Consumers can obtain copies of their previously provided data.
- Consumers can opt out of targeted advertising and data sales.
- Data controllers must establish an appeal process for data requests.
- Data protection impact assessments are required for data controllers.
- A consumer privacy fund is established in the state treasury.
Latest Legislative Action
to Economic Development, Tourism, & Labor (S)
Bill Sponsors (showing 5 of 18)
| Name | Role |
|---|---|
| C. McDaniel | Primary |
| C. Richardson | Primary |
| D. Carroll | Primary |
| D. Thayer | Primary |
| D. Yates | Primary |
Compliance Checklist
Who: Data controllers
Deadline: By January 1, 2024
Penalty: Enforcement actions by the Attorney General
Who: Data controllers
Deadline: By January 1, 2024
Penalty: Enforcement actions by the Attorney General
Related & Companion Bills
Full Legal Analysis
Official Source
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Affected Industries
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