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If you operate in Wisconsin and use synthetic digital representations, you must ensure compliance with privacy regulations by January 1, 2025, or face penalties.
State
Wisconsin
Bill Number
AB855
Status
Dead
Risk Level
Medium
Category
Amendment
Last Action
Mar 23, 2026
Last Verified
May 22, 2026
Data Updated
May 22, 2026
What do these statuses mean?▼
Introduced— Filed in the legislature; not yet heard in committee
In Committee— Assigned to and being reviewed by a legislative committee
Passed— Approved by one or both chambers; awaiting further action
Signed / Enacted— Signed into law by the governor; may or may not be in effect yet
Dead / Vetoed— Vetoed, failed to pass, or session expired without action
Unknown— Status data not yet available or awaiting classification
Affected Industries
MediaTechnologyContent CreationEntertainmentDigital Media
What This Means
AB855, proposed in Wisconsin, aims to amend statutes concerning synthetic digital representations, defining them and detailing penalties for misuse.
Key Provisions
Amendments to address synthetic digital representations
Creation of section 942.085 related to synthetic digital representations
Penalties including fines and imprisonment
Amendments to 946.82 (4) and 995.50 (2) (am) 4 expanding liabilities
Latest Legislative Action
Failed to pass pursuant to Senate Joint Resolution 1
Bill Sponsors (showing 5 of 59)
Name
Role
Andraca
Primary
Arney
Primary
Ballweg
Primary
Billings
Primary
Born
Primary
C. Anderson
Primary
Clancy
Primary
Conley
Primary
DeSanto
Primary
Dittrich
Primary
Drake
Primary
Duchow
Primary
Emerson
Primary
Fitzgerald
Primary
Hebl
Primary
Hesselbein
Primary
J. Anderson
Primary
J. Jacobson
Primary
Jacobson
Primary
Johnson
Primary
Katsma
Primary
Kitchens
Primary
Knodl
Primary
Krug
Primary
Kulp
Primary
Kurtz
Primary
Loudenbeck
Primary
Madison
Primary
McCarville
Primary
Miresse
Primary
Murphy
Primary
Neubauer
Primary
Novak
Primary
Oldenburg
Primary
Ortiz-Velez
Primary
Palmeri
Primary
Petersen
Primary
Petryk
Primary
Plumer
Primary
Pronschinske
Primary
Quinn
Primary
Rodriguez
Primary
Roe
Primary
Schraa
Primary
Shelton
Primary
Sinicki
Primary
Skowronski
Primary
Snodgrass
Primary
Snyder
Primary
Steffen
Primary
Stubbs
Primary
Subeck
Primary
Tittl
Primary
Tranel
Primary
Tusler
Primary
Udell
Primary
VanderMeer
Primary
Wittke
Primary
Zimmerman
Primary
Compliance Checklist
Ensure all synthetic digital representations comply with new regulations Who: Content creators and distributors Deadline: Upon enactment of the bill Penalty: Fines or other penalties as specified in the bill
Implement internal policies to prevent misuse of synthetic representations Who: Organizations involved in digital content creation Deadline: Within 6 months of enactment Penalty: Potential legal action or fines
AB855 is a legislative proposal in Wisconsin that seeks to amend statutes to include synthetic digital representations, defined as digitally created images or videos that depict realistic likenesses of individuals. The bill proposes the creation of section 942.085, related to these representations, and specifies penalties for unauthorized use, including fines and imprisonment. The amendments to 946.82 (4) and 995.50 (2) (am) 4 are relevant as they expand the definitions of criminal and civil liabilities to include offenses involving synthetic digital representations.
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