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To Amend The Frank Broyles Publicity Rights Protection Act Of 2016; And To Provide Protections For An Individual Whose Photograph, Voice, Or Likeness Is Reproduced Through Means Of Artificial Intelligence And Used Commercially.
This bill amends the Frank Broyles Publicity Rights Protection Act to address the reproduction of an individual's likeness by AI for commercial purposes, including consent and penalties.
If you use AI to reproduce likenesses for commercial purposes in Arkansas, you must obtain consent from the individuals involved or face legal consequences.
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Affected Industries
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What This Means
HB1071 aims to enhance protections for individuals against the commercial use of their likenesses reproduced through AI, with provisions for consent and penalties.
Key Provisions
- Amends the Frank Broyles Publicity Rights Protection Act.
- Addresses commercial use of likenesses reproduced by AI.
- Applies to photographs, voices, and likenesses.
- Establishes protections for individuals against unauthorized use.
- Includes provisions for consent and penalties.
- Affects businesses using AI in marketing and media.
Latest Legislative Action
Returned by the Committee with the recommendation that it do pass, concur in Senate Amendment No. 1
Bill Sponsors
| Name | Role |
|---|---|
| A. Davis | Primary |
| J. Bryant | Primary |
| Joint Budget Committee | Primary |
| R. Scott Richardson | Primary |
Amendments (1)
Compliance Checklist
Who: Businesses using AI for commercial purposes.
Penalty: Legal consequences for unauthorized use.
Full Legal Analysis
Official Source
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Affected Industries
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