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MA H5094: An Act enhancing disclosure requirements for synthetic media in political advertising

Passed One Chamber Massachusetts · 2025–2026 session

Last verified Oct 17, 2026 · official bill text

H5094 · where it stands

2 of 5 steps complete
  1. Introduced Complete
  2. Passed first chamber Complete
  3. Passed both chambers
  4. Enacted
  5. Effective
What do these statuses mean?
Introduced
Filed in the legislature; may be waiting for a committee hearing.
Passed a chamber
Approved by one or both chambers; awaiting further action.
Enacted
Signed into law, or became law without a signature or over a veto.
Effective date
The date the law says it takes effect. Once it has passed, the page shows "Effective" and the date. A court order can still block a law; if we know of one, the summary says so.
Dead / vetoed
Vetoed, failed, or the session ended without action.

In one paragraph

Massachusetts' H 5094, as reported by House Ways and Means, would require paid audio or video political communications that contain AI-generated synthetic media to say "contains content generated by AI" at the beginning and end and to carry an AI-generated label throughout each synthetic portion. A violation would be punished by a fine of up to $1,000. The House adopted Amendment 4 (not reviewed here) and passed the bill to be engrossed 157-0 on February 11, 2026. The Senate referred it to Senate Ways and Means on February 12, 2026; it is not law.

Plain-English summary, written with AI assistance. The official text controls.

What it means for business

None unless enacted: the bill has passed only the House. If enacted, campaign committees, PACs, parties and others paying with contributions would have to label AI-generated political audio and video.

Key provisions

  1. As reported, would add definitions of artificial intelligence, generative artificial intelligence and synthetic media (audio or video content substantially produced by generative AI) to chapter 50
  2. Would apply to audio or video communications paid for by a candidate committee, PAC, political issues committee, party or a person using a contribution, intended to influence voting on a candidate or ballot proposition
  3. Would require "contains content generated by AI" at the beginning and end, and a statement throughout each synthetic portion (video: legible writing; audio: clearly spoken)
  4. Would punish a violation by a fine of not more than $1,000, without exempting the person from liability under other laws
  5. Passed the House 157-0 on February 11, 2026 after Amendment 4 was adopted; referred to Senate Ways and Means February 12, 2026

Latest legislative action

Feb 12, 2026. Read; and referred to the committee on Senate Ways and Means

Sponsors (showing 5 of 22)

NameRole
Primary
Cosponsor
D Cosponsor
D Cosponsor
Cosponsor

Roll call votes

H. 5094 On passing to be engrossed Feb 11, 2026

157 yea0 nayPassed

Related and companion bills

Topics and industries

Affected industries

This page is general information, not legal advice. Summaries are AI-assisted and may contain errors; read the statute for the controlling text and talk to a lawyer about your situation. Full disclaimer · Report an error