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Senate Bill 2423 aims to enhance transparency in political advertising by requiring disclosures when artificial intelligence is utilized. It defines what constitutes a qualified political advertisement and outlines the necessary disclaimers. The bill also establishes penalties for non-compliance, impacting candidates and committees involved in political advertising.
Key Provisions
Requires disclosure of AI use in qualified political advertisements.
Defines 'qualified political advertisement' and 'artificial intelligence'.
Establishes civil penalties for non-compliance.
Specifies legal recourse for aggrieved parties.
Clarifies information that must be included in advertisements.
Exempts certain entities from disclosure requirements under specific conditions.
Latest Legislative Action
Died In Committee
Bill Sponsors (showing 5 of 13)
Name
Role
Blackmon
Primary
Blackwell
Primary
DeBar
Primary
England
Primary
Hill
Primary
McCaughn
Primary
Tate
Primary
Turner-Ford
Primary
Blount
Cosponsor
Branning
Cosponsor
Jackson
Cosponsor
McLendon
Cosponsor
Seymour
Cosponsor
Roll Call Votes
Passage ·
Feb 7, 2023
50 Yea 2 NayPassed ✓
Compliance Checklist
Include a clear statement of AI use in political advertisements Who: Candidates and political committees Deadline: By July 1, 2024 Penalty: Civil fines up to $1,000 for violations
Ensure disclaimers meet specified requirements for AI-generated content Who: Entities creating political advertisements Deadline: By July 1, 2024 Penalty: Civil fines for each violation
Senate Bill 2423 amends Section 23-15-897 of the Mississippi Code to require that any qualified political advertisement utilizing artificial intelligence must disclose this use to the public. The bill defines 'qualified political advertisement' and 'artificial intelligence,' ensuring clarity on what types of advertisements are covered. Failure to disclose the use of AI in advertisements can result in civil penalties, with fines of up to $250 for a first violation and up to $1,000 for subsequent violations. The bill also outlines the legal recourse available to aggrieved parties, including the Attorney General, to enforce compliance and seek injunctive relief against violators. Additionally, the bill provides exemptions for broadcasting stations, distribution platforms, and satire or parody content.
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