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OR SB1571

OR SB1571: Relating to the use of artificial intelligence in campaign communications; declaring an emergency. Verified

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Disclaimer: This page provides general informational summaries only and does not constitute legal advice. AI-generated content may contain errors. Always consult a qualified attorney for guidance specific to your situation. Read full disclaimer →
AI Summary

The bill mandates disclosure of AI use in campaign ads, with exemptions for certain entities and content, and imposes penalties for violations, effective immediately.

Business Impact

If you run political campaigns in Oregon, you must disclose AI use in ads or face fines up to $10,000.

State
Oregon
Bill Number
SB1571
Status
Passed Both Chambers
Risk Level
High
Category
Comprehensive
Last Action
Mar 28, 2024
Last Verified
May 28, 2026
Data Updated
May 28, 2026
What do these statuses mean?
Introduced — Filed in the legislature; not yet heard in committee
In Committee — Assigned to and being reviewed by a legislative committee
Passed — Approved by one or both chambers; awaiting further action
Signed / Enacted — Signed into law by the governor; may or may not be in effect yet
Dead / Vetoed — Vetoed, failed to pass, or session expired without action
Unknown — Status data not yet available or awaiting classification

Affected Industries

Consumer Protection Political Campaigning Advertising Technology

Topics How we classify →

What This Means

Oregon's SB1571 requires political campaigns to disclose the use of artificial intelligence and synthetic media in their communications. This legislation aims to enhance transparency in campaign advertising. Entities that fail to comply may face significant penalties, making it crucial for campaign operators to understand their obligations under this new law.

Key Provisions

Latest Legislative Action

Effective date, March 27, 2024.

Bill Sponsors (showing 5 of 36)

Name Role District
Sponsor SD-013
Sponsor HD-040
Sponsor HD-025
Sponsor SD-029
Sponsor SD-006

Roll Call Votes (showing 3 of 6)

S · Senate Third Reading in Concurrence · Mar 6, 2024
24 Yea 5 Nay 1 Other Passed ✓
H · House Third Reading · Mar 5, 2024
52 Yea 3 Nay 5 Other Passed ✓
H · House Committee Do pass with amendments to the A-Eng bill. (Printed B-Eng.) · Mar 4, 2024
5 Yea 0 Nay 2 Other Passed ✓

Amendments (7)

Senate Committee On Rules Amendment #-2 Pending 2024-02-13
Senate Committee On Rules Amendment #-2 Pending 2024-02-15
Senate Committee On Rules Amendment #-3 Pending 2024-02-13
Senate Committee On Rules Amendment #-3 Pending 2024-02-15
Senate Committee On Rules Amendment #-4 Pending 2024-02-15
Senate Committee On Rules Amendment #-5 Adopted 2024-02-15
House Committee On Rules Amendment #-A6 Adopted 2024-03-04

Compliance Checklist

Disclose AI use in campaign ads
Who: Political campaign operators
Deadline: Immediately upon passage
Penalty: Up to $10,000 for violations

Full Legal Analysis

SB1571 mandates that any campaign communication utilizing artificial intelligence or synthetic media must include a clear disclosure of such use. This requirement applies to all political campaigns operating in Oregon. Non-compliance with this disclosure can result in civil penalties of up to $10,000. The bill also outlines specific exemptions for certain entities and types of content, although these are not detailed in the provided summary. The law is effective immediately upon passage, emphasizing the urgency for compliance.

Official Source


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