Session Expired

Your session has expired. Please sign in again to continue where you left off.

Sign In Again
IA SF2278

IA SF2278: A bill for an act prohibiting personalized algorithmic pricing and surveillance pricing at certain food retail establishments, and providing civil pe… Reviewed

Full title shown below

Sign in to follow

Get emailed when this bill changes status, is amended, or advances.

Disclaimer: This page provides general informational summaries only and does not constitute legal advice. AI-generated content may contain errors. Always consult a qualified attorney for guidance specific to your situation. Read full disclaimer →
View full title

A bill for an act prohibiting personalized algorithmic pricing and surveillance pricing at certain food retail establishments, and providing civil penalties.

AI Summary

SF2278 prohibits personalized algorithmic and surveillance pricing at specified food retail establishments in Iowa, with civil penalties for violations.

Business Impact

If you use personalized pricing algorithms in Iowa food retail, you must stop or face penalties.

State
Iowa
Bill Number
SF2278
Status
Introduced
Risk Level
Medium
Category
Sector-Specific
Last Action
Feb 12, 2026
Last Verified
May 4, 2026
Data Updated
May 4, 2026
What do these statuses mean?
Introduced — Filed in the legislature; not yet heard in committee
In Committee — Assigned to and being reviewed by a legislative committee
Passed — Approved by one or both chambers; awaiting further action
Signed / Enacted — Signed into law by the governor; may or may not be in effect yet
Dead / Vetoed — Vetoed, failed to pass, or session expired without action
Unknown — Status data not yet available or awaiting classification

Affected Industries

Food and Beverage Consumer Services Retail Food Retail Law Enforcement

Topics How we classify →

What This Means

SF2278 aims to ban personalized algorithmic and surveillance pricing at specified food retail establishments in Iowa. The bill includes civil penalties.

Key Provisions

Latest Legislative Action

Subcommittee: Driscoll, Bisignano, and Zumbach. S.J. 279.

Bill Sponsors (showing 5 of 23)

Name Role
Primary
Primary
Primary
Primary
Primary

Full Legal Analysis

SF2278, introduced in the Iowa Legislature, seeks to prohibit the use of personalized algorithmic pricing, defined as pricing based on individual consumer data, and surveillance pricing, defined as pricing based on monitoring consumer behavior, at specified food retail establishments. The bill includes civil penalties for violations, which may range from fines to other specified legal consequences.

Official Source


More Iowa AI Legislation

View All IA Laws →

More Iowa AI Laws

Browse all published AI bills and regulations for Iowa.

View IA Laws →

Stay Updated on AI Laws

New AI laws, compliance deadlines, and plain-English breakdowns. Updated daily.

Unsubscribe anytime.
You're subscribed. Check your inbox.
Report an error in this data