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AI Summary
This bill mandates that political ads generated by AI must clearly disclose their AI origin, with specified penalties for non-compliance.
Business Impact
If you create political ads in Illinois using AI, you must disclose this in the ad or face fines up to $1,000 per violation.
What do these statuses mean? ▼
Introduced
— Filed in the legislature; not yet heard in committee
In Committee
— Assigned to and being reviewed by a legislative committee
Passed
— Approved by one or both chambers; awaiting further action
Signed / Enacted
— Signed into law by the governor; may or may not be in effect yet
Dead / Vetoed
— Vetoed, failed to pass, or session expired without action
Unknown
— Status data not yet available or awaiting classification
Affected Industries
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What This Means
Illinois Senate Bill 0150 introduces requirements for political advertisements generated by artificial intelligence. It mandates clear disclosures about AI involvement in ad creation, aiming to enhance transparency in political communications. Entities involved in creating or distributing such ads must comply or face civil penalties.
Key Provisions
- Requires disclosure of AI-generated content in political ads.
- Defines 'artificial intelligence' and 'qualified political advertisement'.
- Specifies penalties for non-compliance, starting at $250.
- Outlines exceptions for certain broadcasting and satire.
- Mandates clear visibility and audibility of disclosures.
- Establishes civil penalties for repeated violations.
Latest Legislative Action
Rule 3-9(a) / Re-referred to Assignments
Bill Sponsors (showing 5 of 35)
| Name | Role |
|---|---|
| David Luechtefeld | Primary |
| Don Harmon D | Primary |
| Ira I. Silverstein | Primary |
| John J. Cullerton | Primary |
| Kimberly A. Lightford D | Primary |
Compliance Checklist
Include a clear statement in political ads indicating AI generation.
Who: Persons, committees, or entities creating political ads.
Penalty: Fines up to $1,000 for non-compliance.
Who: Persons, committees, or entities creating political ads.
Penalty: Fines up to $1,000 for non-compliance.
Ensure disclosures meet specified visibility and audibility standards.
Who: Advertisers and distributors of political ads.
Penalty: Civil penalties for each violation.
Who: Advertisers and distributors of political ads.
Penalty: Civil penalties for each violation.
Related & Companion Bills
Full Legal Analysis
Senate Bill 0150 requires that any qualified political advertisement created, published, or distributed by a person, committee, or entity must include a clear statement indicating that it was generated in whole or substantially by artificial intelligence. This disclosure must be made in a manner that is easily noticeable, with specific requirements for graphic, audio, and video communications. The bill outlines penalties for non-compliance, including fines of up to $250 for first violations and up to $1,000 for subsequent violations. Key definitions include 'artificial intelligence' and 'qualified political advertisement,' which encompass a wide range of advertising formats. This legislation aims to ensure transparency in political advertising, particularly as AI-generated content becomes more prevalent in the electoral process.
Official Source
Official Bill Text
View SB0150 on official legislature website →
Related Topics
Affected Industries
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