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Illinois SB 2995 aims to enhance consumer protection by regulating the use of artificial intelligence in trade and commerce. It requires businesses to notify consumers when AI is used in communications and mandates an option to engage with a human. This bill is significant for any business utilizing AI in customer interactions.
Key Provisions
Prohibits misleading consumers about AI interactions without clear notification.
Requires disclosure when AI is used to sell goods or services.
Mandates an option for consumers to communicate with a human during business hours.
Latest Legislative Action
Rule 3-9(a) / Re-referred to Assignments
Bill Sponsors
Name
Role
Rachel Ventura
Primary
David Koehler
Cosponsor
Compliance Checklist
Notify consumers when AI is used in communications Who: Businesses using AI Penalty: Classified as unlawful practice under the Act
Provide an option for consumers to communicate with a human Who: Businesses using AI Penalty: Classified as unlawful practice under the Act
Illinois SB 2995 amends the Consumer Fraud and Deceptive Business Practices Act to impose specific requirements on businesses using artificial intelligence in consumer communications. The bill prohibits misleading consumers into believing they are interacting with a human unless they are clearly informed otherwise. Additionally, businesses must notify consumers when AI is used to sell goods or services and provide an option for consumers to request more information about the AI's use. Companies must also ensure that consumers can communicate with a human during regular business hours. Violations of these provisions are classified as unlawful practices under the Act, potentially leading to penalties. This bill reflects a growing trend in consumer protection legislation aimed at increasing transparency in AI usage, similar to regulations seen in other states.
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