SB362 prohibits surveillance-based price discrimination, effective August 1, 2026. Enforcement mechanisms or penalties, if any, are not covered due to the lack of full bill text.
If you use AI for pricing strategies, you must ensure compliance with anti-discrimination practices by August 1, 2026, or face legal penalties.
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What This Means
SB362 aims to combat surveillance-based price discrimination, effective August 1, 2026. This analysis is based on limited information; reviewing the full bill text is necessary to confirm additional details, including enforcement mechanisms or penalties.
Key Provisions
- Prohibits surveillance-based price discrimination.
- Classifies such practices as unfair or deceptive trade practices.
- Effective date set for August 1, 2026.
- This analysis is based on limited information; review the full bill text when available to confirm additional provisions, including enforcement mechanisms or penalties.
Latest Legislative Action
Introduced in the Senate; read by title. Rules suspended. Read second time and referred to the Committee on Commerce, Consumer Protection and International Affairs.
Bill Sponsors
| Name | Role |
|---|---|
| Beth Mizell R | Primary |
| Cleo Fields | Primary |
| Heather Cloud R | Primary |
| Rick Ward, III | Primary |
| Royce Duplessis D | Primary |
Compliance Checklist
Who: Businesses utilizing consumer data for pricing.
Deadline: By August 1, 2026.
Penalty: Potential legal challenges for unfair trade practices.
Full Legal Analysis
Official Source
Related Topics
Affected Industries
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