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Requires advertisements to disclose the use of a synthetic performer; imposes a $1,000 civil penalty for a first violation and a $5,000 penalty for any subsequent violation.
This bill mandates that advertisements disclose the use of synthetic performers and establishes penalties for non-compliance.
If you use synthetic performers in advertising in New York, you must disclose this use or face penalties up to $5,000 for violations.
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Affected Industries
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What This Means
The proposed legislation in New York requires advertisements featuring synthetic performers to disclose their use. Businesses that utilize synthetic performers must be aware of the compliance requirements and associated penalties for violations.
Key Provisions
- Advertisements must disclose the use of synthetic performers.
- First violation incurs a $1,000 civil penalty.
- Subsequent violations incur a $5,000 civil penalty.
Latest Legislative Action
substituted by s8420a
Bill Sponsors (showing 5 of 8)
| Name | Role |
|---|---|
| CARROLL | Primary |
| Jenifer Rajkumar D | Primary |
| LENTOL | Primary |
| Linda Rosenthal D | Primary |
| Angelo Santabarbara D | Cosponsor |
Compliance Checklist
Who: Advertisers and businesses creating ads
Penalty: $1,000 for first violation, $5,000 for subsequent violations
Related & Companion Bills
Full Legal Analysis
Official Source
Related Topics
Affected Industries
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